Here’s What We’ll Do To Get You The BEST PRICE For Your Home:

Getting the Word Out/Advertising

• Call Neighbors to notify them of property sale and determine if they know of a potential purchaser.
• Mail Weichert’s Custom “Just Listed” postcard or letter to target areas.
• Give verbal presentation to entire sales staff at weekly office meeting.
• Advertise your home every week and Open House is scheduled.
• Introduce property to Brokerage community by holding Office Caravans and Realtor Open Houses.
• Display Weichert Financial Services affordability sheets at home.
• Additional Items
• Install personalized Weichert, Realtors for sale sign to attract potential buyers in the neighborhood.
• Install electronic key box for realtor showings.
• E-mail, mail and phone “top producers” in this market area.
• Contact realtors who have like properties in surrounding area to find realtors working with buyers.
• Contact Weichert Relocation Department to reach out to the RELO corporate network of buyers.
• Establish aggressive, elaborate advertisement campaign.

Weichert’s Industry Leading Open House Program

• Call into the neighborhood to notify neighbors of Open House.
• Place Open House Ad in local newspaper.
• Place home listing in Open House section on www.weichert.com Internet site.
• Mail custom Open House Postcard or letter into neighborhoods and target areas.
• Strategically place at least 8 Open House directional signs.
• Place balloons on all signs to draw more attention.
• Display detailed color brochure of property at every Open House.
• Follow up with all guests who attend the Open House within 24 hours.
• Additional Items
• Place “Open House This Sunday” sign in front of house in advance.
• Inspect property the Friday prior to the Open House.

Seek Buyers on the Internet

• Place listing into Weichert, Realtors Intranet to reach over 9,000 sales associates companywide.
• Place listing on www.realtor.com and www.weichert.com to reach buyers worldwide.
• Place listing in appropriate Multiple Listing Service (MLS).
• Place on our personal home pages on www.weichert.com and
  www.realtor.com.

Packaging Your Home for Maximum Appeal

• Produce digital photographs of interior/exterior features for utilization on all marketing material.
• Create detailed house brochure for distribution to customers and realtors.
• Create a Weichert custome “Just Listed” postcard.
• Create Weichert Financial Services affordability sheet to display at house.
   
• Additional Items
• Develop home improvement plan to increase marketability, if indicated.
• Create additional displays or informational package on home including items such as: List of all upgrades/repairs completed on major house systems, structure (i.e., roof, plumbing, electric); Utility information and monthly costs; survey of property; tax information; school information; local community information.

Negotiate the Sale of Your Home

• Keep apprised of pricing in community and report changes.
• Follow up on feedback from showings and adjust strategy accordingly.
• Review immediately (and monitor regularly) all incoming calls from brokers and call-ins to generate showings.
• Pre-qualify potential buyers.
• Market “Weichert Gold Services Guarantee” Program to buyers including:
• Weichert Financial Mortgage programs
• Homeowner’s Insurance
• Title Insurance
• Weichert Home Protection Plan
• Weichert Connections
• Negotiate on your behalf to get you The Best Price For Your Home!